Your Customers Are Talking – Are You Listening? The Power of Responding to Reviews

Here's a quick but impactful way you can protect and strengthen your online brand - and in Thryv Marketing Center, you can do this in just a few minutes a day!

75% of people regularly read online reviews before making a purchase, and only a small percentage don’t read reviews at all! There's no shortage of places for customers to leave reviews and speak about your brand online. Google, Yelp, and Facebook are certainly some of the most popular, but there are countless others!

Remember, for every customer who leaves a review, countless others will read it. It's often the first place a lead checks when viewing your online listing. As a business owner, it's critical to protect and strengthen your brand online by responding to reviews. Send a thank you message to those who leave positive reviews, and a heartfelt one to those who did not have a great experience. Not only can you mend the relationship with this customer, but viewers will take note of how you respond.

So where do you get started? Thankfully the answer is easy. Both Thryv Marketing Center and Thryv Business Center will help you come up with responses with its built-in AI tool.

All you need to do is navigate to the Reputation tab, and Thryv will automatically flag reviews that need a response. Just click on the magic wand icon, and instantly receive 3 responses to choose from (and you can repeat this as many times as you like!) Additionally, you are able to edit the responses until it is exactly what you want to say. In just minutes, your unanswered reviews will transform into a platform to advocate your brand online!