Why Reset Your Meta Permissions

Your Facebook and Instagram accounts are powerful channels for reaching new customers and staying connected with the ones you have. When the connection between Meta and Thryv Marketing Center™ breaks or gets stuck in a permissions error, your social campaigns cannot post, your social messages cannot be managed from your Thryv account, and you lose access to one of the easiest ways to drive new business. Resetting your Meta permissions removes the broken connection so you can reconnect cleanly and get back to using Facebook and Instagram with Thryv Marketing Center the way they were meant to work together.

This article walks you through how to reset your Meta (Facebook and Instagram) permissions for Thryv Marketing Center by removing the existing integration from your Facebook account. It does not cover reconnecting your Meta account to Thryv Marketing Center after the reset, troubleshooting other connection errors, or initial Meta setup. If you continue to experience issues after completing the reset, contact Thryv Support for assistance.

Before You Begin: Use the Correct Facebook Account

Before starting the reset, make sure you are logged in to the personal Facebook account that has admin access to your Business Page. Resetting permissions from a Facebook account that does not have admin access to the Business Page will not resolve the connection issue with Thryv Marketing Center. If you are unsure which account has admin access, check your Facebook Business Page settings to confirm before continuing.

How to Open Your Facebook Settings

Open Facebook and log in with the personal account that has admin access to your Business Page. In the top-right corner, click your profile icon. From the dropdown menu, click Settings and Privacy. Then click Settings.

The Facebook profile icon dropdown displays several menu options. Settings and Privacy is expanded to reveal the Settings option, which leads to the full Facebook account settings page.

How to Find the Business Integrations Page

Inside Facebook Settings, scroll down the left-hand menu and click Business Integrations. This page displays all of the third-party apps and services that currently have access to your Facebook account.

The Facebook Settings page displays a left-hand menu with multiple settings categories. The Business Integrations option appears further down the menu and leads to the list of third-party apps connected to your Facebook account.

How to Remove the Cloud Campaign Integration

In your Business Integrations list, locate Cloud Campaign. Cloud Campaign is the name Facebook uses for the Thryv Marketing Center integration that manages your Meta connection. Click Remove next to Cloud Campaign to begin removing the integration.

The Business Integrations list displays each third-party app with the option to manage or remove it. The Cloud Campaign entry is the integration that connects Thryv Marketing Center to your Meta accounts, and the Remove button next to it begins the removal process.

A confirmation screen will appear asking you to verify that you want to remove the Cloud Campaign integration. Click Remove again to confirm. On the confirmation screen, you do not need to check the box to send a notification to Cloud Campaign. Because your Meta account connects to Thryv Marketing Center directly, no notification is necessary for the removal to complete.

The confirmation screen displays a message asking to confirm the removal of the Cloud Campaign integration. A checkbox to send a notification to Cloud Campaign is visible but not required. The Remove button finalizes the removal of the integration from your Facebook account.

Reconnect Your Meta Account to Thryv Marketing Center

Once you have removed the Cloud Campaign integration from your Facebook account, your Meta permissions are reset. Return to your Thryv Marketing Center account and follow the standard process for connecting your Meta accounts. The connection should now go through cleanly without the previous permission error. If you continue to experience connection issues after the reset, contact Thryv Support for assistance.

Frequently Asked Questions

Why is the integration called "Cloud Campaign" in Facebook?
Cloud Campaign is the name Facebook uses for the Thryv Marketing Center integration that manages your Meta connection. When you see Cloud Campaign in your Facebook Business Integrations list, it is the connection between your Facebook or Instagram account and Thryv Marketing Center.

Do I need to check the box to send a notification to Cloud Campaign?
No. The notification checkbox on the removal confirmation screen is optional. Because your Meta account connects to Thryv Marketing Center directly, no notification is needed for the reset to work.

Which Facebook account do I need to be logged in to?
You must be logged in to the personal Facebook account that has admin access to your Business Page. Resetting permissions from any other account will not fix the connection issue with Thryv Marketing Center.

What happens after I remove the Cloud Campaign integration?
Removing the Cloud Campaign integration resets your Meta permissions and disconnects your Facebook and Instagram accounts from Thryv Marketing Center. You will need to reconnect your accounts in Thryv Marketing Center after the reset by following the standard Meta connection process.

Will I lose my social posts or scheduled campaigns after the reset?
Removing the Cloud Campaign integration only resets the connection permissions between Thryv Marketing Center and Meta. Posts that have already been published remain on your Facebook and Instagram accounts. For scheduled campaigns in Thryv Marketing Center, review your account after reconnecting to confirm that your campaigns are still queued and ready to send.

What does this article cover?
This article covers how to reset your Meta permissions by removing the Cloud Campaign integration from your Facebook account. It does not cover reconnecting your Meta account to Thryv Marketing Center after the reset, troubleshooting other Meta connection errors, or initial Meta setup. If you continue to experience issues after completing the reset, contact Thryv Support for assistance.