This article covers what Thryv® Reporting Center™ is, how business data flows into Thryv Reporting Center, and how Thryv Reporting Center works alongside other Thryv products. This article does not cover how to navigate individual reports or configure reporting settings. For help using specific reports in Thryv Reporting Center, see how to use reports in Thryv Reporting Center.

Why Thryv Reporting Center Helps You Run a Smarter Business

Running a business means making decisions every day — about staffing, marketing, pricing, and operations. Without accurate data, those decisions are guesswork. Thryv Reporting Center pulls detailed metrics from your Thryv products and compiles them into clear, actionable reports so you can see exactly which staff members are most productive, when your busy and slow seasons occur, how quickly prospects are converting into paying customers, and where bottlenecks exist in your sales pipeline. If you use more than one Thryv product, Thryv Reporting Center can combine data from multiple products into a single report, giving you a complete picture of your business operations in one place.

The screenshot above shows an overview screen of Thryv Reporting Center. The screen displays the available report categories. The specific reports available depend on which Thryv products are connected as data sources for the account.

How Thryv Reporting Center Works With Your Other Thryv Products

Thryv Reporting Center is not a standalone product. Thryv Reporting Center works by pulling data from your other Thryv products — Thryv Business Center™, Thryv, and Keap™ — and compiling that data into detailed reports. For data to appear in Thryv Reporting Center, the data must first exist in one of these connected products. Recording all client interactions, sales activity, and marketing activity in your Thryv products ensures the most complete and accurate data is available in Thryv Reporting Center. The more data recorded in your connected Thryv products, the more detailed and useful your reports will be.

The screenshot above shows a sample report in Thryv Reporting Center. The report displays combined data from multiple connected Thryv products in a single view. The report includes metrics and charts. The specific metrics shown depend on which Thryv products are connected and what data has been recorded in those products.

Frequently Asked Questions

What does this article cover?

This article covers what Thryv Reporting Center is, how business data flows into Thryv Reporting Center, and how Thryv Reporting Center works alongside other Thryv products. This article does not cover how to navigate individual reports or configure reporting settings. For help using specific reports in Thryv Reporting Center, see how to use reports in Thryv Reporting Center.

Is Thryv Reporting Center a standalone product?

No. Thryv Reporting Center is only available in conjunction with another Thryv product. Thryv Business Center, Thryv, and Keap act as the data sources for the reports available in Thryv Reporting Center. Thryv Reporting Center cannot generate reports without an active connected Thryv product as a data source.

How does my business data get into Thryv Reporting Center?

Data appears in Thryv Reporting Center only after it has been recorded in a connected Thryv product — Thryv Business Center, Thryv, or Keap. Recording all client interactions, appointments, invoices, and marketing activity in your connected Thryv products ensures the most complete reporting data is available in Thryv Reporting Center. The more activity recorded in your connected products, the more detailed your reports will be.

Can I combine data from multiple Thryv products in one report?

Yes. If you use more than one Thryv product, Thryv Reporting Center can combine data from all connected products into a single report. This gives you a unified view of your business performance across all Thryv products without switching between separate reports.

Which Thryv products work with Thryv Reporting Center?

Thryv Reporting Center currently works with Thryv Business Center, Thryv, and Keap as data sources. Data from any of these connected products can be pulled into Thryv Reporting Center reports individually or combined into a single report when more than one product is active on the account.