While there are many listing sites available online, some offer business owners more options than others. By taking advantage of enhanced profiles with Marketing Center, you can get more visibility, increase your online presence, and build trust with your customers, so that they choose you over your competition. In this guide, we will go over each enhanced profile available and the benefits that it offers.
Article Contents
NextDoor Business Profile
NextDoor is a social media site based on location. It's goal is to bring local communities and businesses together with hyperlocal targeting. NextDoor is great for building relationships with your most valued customers and turning them into customers for life. Your NextDoor Business Profile will increase your online presence and visibility with customers near you.
Some advantages of a NextDoor Business Profile are:
- It will not be listed as an ad, making customers more likely to read it
- Includes call tracking number
- Listing appears in Neighborhood automatically
- Highlights of Business listing
- Hours
- About Us
- Photos
- Website
- Phone Number
Yahoo Business Profile
Yahoo is a widely used website with millions of visitors daily. A Yahoo Business Profile will increase your business's search ranking and expand it's visibility. Establish your business's credibility with consistent business details, including products, services, and hours of operation.
Some advantages of a Yahoo Business Profile are:
- Establish Trust with a green checkmark for verified information
- Priority placement that isn't listed as an ad, so customers are more likely to read it
- Includes Call Tracking number
- Business Listing Highlights
- Photos
- Services
- Hours
- Description
Yelp Branded Profile
Yelp helps customers connect with local businesses. Your Yelp Branded Profile helps your customers find it easily online and establish trust. Include unique and important business details customers are searching for and set your business apart from the competition.
Some advantages of a Yelp Branded Profile are:
- Add 2-6 Business Attributes, which highlight and establish your brand. Attributes are special labels like "Locally Owned & Operated" or "Free Consultations"
- Includes Call Tracking Number
- Business Listing Highlights
- Photos
- Services
- Hours
- Description
YP Platinum Listing
With more than 60 million visitors each month in the US, yellowpages.com helps consumers find and connect with local businesses. Promote your business to a ready-to-buy audience on p.com with prime ad location in your most relevant category, and make it easy for customers to find and choose your business.
Some advantages of a YP Platinum Listing are:
- Target your listings where your customers are with five categories for your selected geography
- Includes Call Tracking number
- Displayed prominently on right rail of YP.com
- Business Listing Highlights
- Star rating (if applicable)
- Website link
- More Info Page
- Directions
FAQ
Are Enhanced Profiles the same thing as paid advertisements?
No, Enhanced Profiles are upgraded versions of free listings on publisher sites. They don't include special placement in ad areas, but allow more detailed information to be published, which helps them be favored in organic search results.
Is a service area required for Enhanced Profiles?
No, you are able to use a service area, address, or both for enhanced profiles.
Am I able to use Enhanced Profiles without a trackable phone number?
Yes, this is possible. However, keep in mind your analytics will show 0 calls from your Enhanced Profiles, while calls may indeed be coming from them. Without using a trackable phone number there is not a way to track the performance of each profile.
How can I get more people to see my Enhanced Profiles?
If you're looking for a way to get more exposure for your Enhanced Profiles, which includes paid ads, take a look at Growth Packages!
What happens if I encounter an error while setting up my Enhanced Profiles?
If you see an error message, it is best to contact us at support@thryv.com or call 844-998-4798. Be sure to note the reason indicated on the error message itself.
Don't see your question here? Ask our User Community! To create your post, or answer another user's question, all you have to do is log in with your Thryv credentials
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