An important part of your online presence is making sure that your online listings are maintained. With Listings Management, you no longer have to worry about maintaining your listings on over 60 different sites on at a time! This guide will show you how to edit your listings on our partner sites as well as 3 sites that include enhanced profiles.

If you'd like a more in-depth guide to improving your online presence as a whole, we recommend you use the Learning Module we have created on Optimizing your Online Presence. This course includes managing your listings, as well as your Google Business Profile and managing your online reviews.

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The first step to taking control of your listings is to fill out your Listings Profile. To do so, click on Manage My Listings in the top right

Thryv provides a convenient tool to measure the overall strength of your listing profile. Let's take a look at how to change this from Bad to Great!

Fill in your Business Name and Description. The limit for a business description is 200 characters, a counter will display in the lower right corner to let you know how many you've used. It is important that the business description gives your customers enough information to know about your business and a best practice is to include keywords that customers might search for. Make sure these keywords fit naturally within the flow of your writing and don't appear jammed together. 

Choose your business Category. All the categories you see listed in Thryv are predetermined to ensure that you’re listed correctly across the publisher sites, i.e., Facebook, Yelp, Yahoo, and others. We make updates in accordance with what categories are offered by the publisher sites. We recommend that you pick the category that fits as close to your business as possible. The first category chosen will be your Primary Category, and each one chosen after will be listed as a Secondary Category. Most listing sites cut off at 5 categories, so make sure you select up to 5, in the order that they are relevant to your business.

Enter your physical Business Address. It is important that you enter a physical address for your business (not a PO Box). Note that if you choose to hide your address, it is important that you define a Service Area, explained below, so that you can be listed on Google. Google will not list businesses without a physical address or defined service area.

Note: If your Google Business Profile is verified, entering a business address that does not match what is already on your GBP could trigger re-verification or cause your listing to be suspended by Google. Thryv does not control this situation. Your new information will not display until the re-verification is complete. 

Enter your Business Phone Number. The phone number you are most likely to answer should be entered in Main Phone. If you have a secondary phone, mobile phone, or fax number, be sure to list those as well. Remember, the more ways you are available to be contacted, the easier it is for customers to get in touch with you!

If you want to enable your customers to contact you by email, enter your email address. Similar to the phone number, make sure it is an email address you check regularly, so that you don't miss out on any potential leads!

For the Featured Message, use the text field to enter your Call To Action. In other words, ask yourself the question, "What do I want my leads to DO when they see my listing?" Then, place the link to your client portal or appointment scheduler in the URL field to enable your clients to take that action. To grab the link to your client portal or scheduler, navigate to Client Portal>Create Direct Links, and select the link you would like to be your call to action. For this example we used the online scheduler.

Enter your Business Hours. It is important to have accurate hours because search engines will display your business as Open during your hours and Closed outside of your hours. You can also use Add More Holiday Hours to edit your hours only on specific days you might have different hours.

Next, define your Service Area. If you hid your business address above, this step is vital. If you have a type of business where your customers come to you, this step is not necessary.

Check all methods of Payments that apply. Remember, more information on your listing is always better, and being easier to do business with increases your chance of getting the job. Are you looking for a payment method that is more convenient for your customers? Click Here to check out ThryvPay!

Enter all appropriate URLs next. Enter your Main Website URL, and then any appropriate call to action links below. Remember to be as specific as possible with your links. For example in the Reservations field, Navigate to Client Portal>Create Direct Links and select Schedule Appointment. This means your leads will be just one click away from setting up an appointment with you. 

Next, enter the links to all of your social media accounts.

Pictures are one of the most important ways for your listings to gain exposure. Having relevant pictures on your listings is a huge advantage over listings with no pictures. Make sure you post appealing photos that will create trust in your brand. Like before, more photos is always better!

Adding pictures to the Photo Gallery will add your photos to all partner sites that allow them. To add a photo, click on the + icon. You will be brought to your device's files. Select up to 8 photos (and be sure to come back and update them frequently!)

That may have been quite a bit of work, but rest assured it was well worth it. By following this guide, your business's image on over 60+ sites has drastically improved. By filling your listing profile with key details and eye-catching content, your business has become easier to find and do business with!

Activate Your Enhanced Profiles

At the bottom of your listing profile, you will have 3 Enhanced Profiles available

• Nextdoor
• Yahoo
• YP
  • Note that YP also includes SuperPages.com and DexKnows.com

By activating your enhanced profile on these sites, you will have increased visibility on these sites and stand out from the competition. To activate your enhanced profile, all you need to do is set the toggle to Enabled. Allow up to one week for all of your enhanced profile to publish.

In addition, you can also enable a Call Tracking Number. A Call Tracking Number is a unique phone number that will only appear on this profile. The number still routes to your business phone, but the call data is also stored, so that you can track the performance of each profile.

Example of a YP Enhanced Profile

Now that you've filled out your listing profile, and your enhanced profiles, within 48 hours this information will be sent to the publisher sites. You can view the status of your listing on each site. This can be done on the Listings dashboard.

The view is divided into the following sections:

• High-level overview 
  • This contains the basic info and links contained in your listings
  • Link to edit your listing information
  • Link to each of your Enhanced Profiles

• Interactive View
  • Shows active listings in an interactive graph
  • Icons are sized according to traffic
  • Can be filtered by:
    • Aggregators
    • Apps
    • Directories
    • Events
    • Maps
    • Search Engines
    • Social Media
    • Voice Assistants (Siri, Alexa, etc).

• Unavailable Listings
  
  • If any listings failed to connect, they will appear under Unavailable Listings, along with an error message as to why.
  • If you need help resolving an error click on the Support button, and you will be put in contact with our support team to assist.