How do I change the categories for a campaign that is already running?
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Certainly! Let’s break down the steps for changing your business categories and targeting your desired audience:
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Choose Your Business Categories:
- Start by clicking on “Settings” in the lower left corner of any screen in the Marketing Center.
- Next, select “Business Categories.”
- In the dropdown menu, search for the desired business category.
- To add a category, check the box next to it. You can add up to 5 categories at a time.
- To remove a category, click on the X icon next to it.
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Create a New Campaign:
- Navigate to the “Campaigns” tab in the Marketing Center.
- Click the “Create New” button.
- Follow the building process until you reach the Target Audience page.
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Select Target Audience Categories:
- On the Target Audience page, click on the dropdown menu.
- Choose up to 3 categories that align with your campaign goals and audience preferences.
Remember that defining your target audience is crucial for effective marketing - be as specific as you and and further those specifics in your keyword selection!
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