Manage Your Google Business Profile in Thryv
Keep your business information accurate so customers can find you on Google Search and Maps, check your hours, and contact you. Use Listings Management to review your Google Business Profile connection and update your listing information.
Table of Contents
- Find Your Google Business Profile
- Connect Your Google Business Profile
- Edit Your Business Information
- Add and Manage Photos
- Share Updates on Google
- Review Performance and Customer Feedback
- Keep Your Profile Current
- Frequently Asked Questions
Find your Google Business Profile
- Sign in to Thryv and open the Marketing Center.
- Select Listings Management from the left menu.
- Find Google Business Profile in the list of platforms and review its connection status.
- Open the available actions for Google Business Profile to view or manage the connection.
Listings Management shows connected platforms and the Google Business Profile actions.
If the status says Issue Found, the connection needs attention. Open the available actions to review it.
An Issue Found status means your Google Business Profile connection needs attention.
Connect your Google Business Profile
Use the Google account that manages your business profile.
Important: The connection opens in a new browser tab. If the tab does not open, check your browser’s pop-up blocker settings and allow pop-ups for Thryv before trying again.
- From Google Business Profile in Listings Management, choose the available connection action.
- Select Sign in with Google.
- Sign in with the Google account associated with your business.
- Review the permissions requested by Listings and select Continue to grant access.
- Complete the remaining prompts in the connection page powered by Yext. Signing in to Google alone does not finish the connection.
- Return to Listings Management and check the Google Business Profile connection status.
Google sign-in step in the Listings connection process.
Review the Google account permissions requested by Listings.
Edit your business information
To update your general business details, go to Marketing Center → Listings Management → Edit Business Profile.
Select Edit Business Profile in Listings Management to manage your business details.
Use Edit Business Profile to maintain your business information, such as your name, contact details, business description, services, and hours. Changes made in Business Profile Settings are used across connected listing publishers, including your connected Google Business Profile, where supported.
Some Google-specific fields are managed separately. Open the Google Business Profile actions and select Manage Profile to access those settings.
Managing Google Profile includes Edit options for Service Areas and Attributes.
Select Edit next to Service Areas or Attributes to review and update those Google-specific details.
Add and manage photos
Photos help customers see your business, team, products, and completed work. Use the photo options available in Google Profile to add images to your listing. To edit or remove photos already published on Google, you may need to manage them directly in Google Business Profile.
Choose current, clear photos that accurately show your business.
Share updates on Google
Use Social in Marketing Center to create and schedule posts for your connected Google Business Profile. Share business news, special offers, seasonal updates, or events, and give customers a clear next step.
Review performance and customer feedback
To review how people find and interact with your listing, open Marketing Center → Analytics → Google Business Profile → Performance. Use the available views to understand visibility and customer actions over time.
To view and respond to Google reviews, open Reputation in Marketing Center. Respond professionally, thank customers for their feedback, and avoid sharing private information.
Keep your profile current
Review your business hours, contact information, services, photos, and Google-specific details whenever something changes. Check your connection status if updates stop appearing.
Frequently Asked Questions
Why isn't my Google Business Profile connecting to Thryv?
Make sure you're signing in with the Google account that manages your business profile.
When connecting your account, allow pop-ups in your browser and complete all the Google sign-in and connection prompts. The connection opens in a new browser tab, so make sure you finish the entire process before returning to Thryv.
If your profile still doesn't connect, check that your Google account has permission to manage the business.
Why aren't my business information changes showing on Google?
Google reviews changes to your Business Profile before displaying them publicly.
Most edits are reviewed within 10 minutes, but some can take up to 30 days. During that time, your changes may show as Pending.
You can check the status of your edits directly in your Google Business Profile.
Learn more about Google Business Profile edits
Do I need to verify my Google Business Profile?
Yes. Google requires businesses to complete verification to fully manage their profiles and display their business information on Google Search and Maps.
Google determines which verification methods are available for your business. Follow the instructions provided during verification.
Learn how to verify your business on Google
Can I update my business information in Thryv instead of Google?
Yes! You can update your general business information in Marketing Center → Listings Management → Edit Business Profile.
Changes to supported business information are shared with your connected listing publishers, including Google.
For Google-specific information, such as Service Areas and Attributes, open Manage Google Profile.
Keep in mind that Google may review changes before publishing them.
Why aren't my Google Business Profile photos appearing?
Google reviews photos before making them visible on your Business Profile.
Photos may take 24–48 hours to appear. Your profile must also be verified before photos can display publicly.
Make sure your photos meet Google's requirements:
- JPG or PNG format
- Between 10 KB and 5 MB
- Recommended resolution of 720 × 720 pixels
- Clear, well-lit images without excessive filters
Learn more about Google photo requirements
Can I create Google Business Profile posts in Thryv?
Yes. You can create and schedule posts for your connected Google Business Profile through Social in Marketing Center.
Use posts to share business updates, promotions, events, and other information customers may find helpful.
Google reviews posts before making them public. Posts that don't meet Google's content policies may not be approved.
Learn more about Google Business Profile posts
Why does my Google Business Profile show an Issue Found status?
An Issue Found status in Listings Management means your Google Business Profile connection needs attention.
Open the available actions for Google Business Profile to review the issue and follow the instructions provided.
If you're asked to reconnect your account, make sure you use the Google account that manages your business profile.
Can more than one person manage my Google Business Profile?
Yes. Google allows business owners to add other owners or managers to their Business Profile.
Each person should use their own Google account rather than sharing login credentials.
Owners have full management access. Managers can update business information, respond to reviews, and manage posts, but they can't add or remove users.
Learn how to manage Google Business Profile access
Why did Google change my business information?
Google may update your Business Profile using information from customers, public sources, or other available business information.
If Google makes a change, you may receive a notification or see an update in your Business Profile.
Review your business information regularly to make sure it's accurate.
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